For today. And the days after.
LIYOM begins with the things we reach for every day. We want them simple, comfortable, and within reach. Starting with men’s essentials, with more of the story still to come.
Meet the first essentialThe Everyday Boxer. Black, understated, and considered in every detail. Our first essential.
Discover the boxer
PRODUCT CONCEPT
THE FIRST ESSENTIALWe’re starting with one essential and giving every detail our attention. From the fabric and the fit to how it feels when you put it on.

Our starting point is simple: a soft feel, a considered fit, and nothing unnecessary. It’s the thinking behind our first essential.
LIYOM begins with the things we reach for every day. We want them simple, comfortable, and within reach. Starting with men’s essentials, with more of the story still to come.
Meet the first essential